Iâ€™m a research person. I love having lots and lots of research to back up my statements and decisions.
So, letâ€™s first take a look at the blogosphere as a whole, how it began, how it grew and where it is going.
According to Dave Sirfryâ€™s April 2007 report on the blogosphere, Technorati currently tracks 70 million weblogs. The report shows that 120,000 blogs are created each day with 1.4 blogs created every second.
Since October 2006, there a slight slowing in the growth of the blogosphere which was expected as its previous growth rates were staggering having grown 60 times what it was in 2004.
In 2006, the blogosphere saw 1.3 million postings per day or 15 posts per second, whereas in 2007 it grew to 17 posts per second. Interestingly, the percentage of blogs in the top 100 reached approximately 25% (22 blogs). Also, interesting is the consumer perception that blogs are just as good a news outlet as main stream media sites like the New York Times.
The breakdown: Continue reading this post