Posts Tagged ‘ social networks ’

New Technology and the Social Forest

As an engineer, avid technology junkie and as my wife likes to say “all around geek”, it is just plain amazing even to me, at how fast our lives are transformed with the ever increasing technology changes that now invoke a major impact on the way we work, and interact with each other on a daily basis.

By now we all know some of the key buzz words like Social Networks, Web 2.0, Blogs, Virtual Tours, Syndication and the impact that video can have to help convey a story to prospective home buyers.

But how do these terms fit into the broader context of a Real Estate agents job function, and how do we see the broader forest for the trees?

The reason I ask the question, is because of the amount of information I consistently observe in Real Estate print media. This information often does not convey the entire message or the message is so confusing that it leads to the very thing that Real Estate agents have been accusing the media of for months now.

Scaring people!

In the case of the latter, it was clients who were not buying, in the case of the former it’s agents that are not fully engaged and embracing the technology changes because of the confusion.

So what do I mean? Well lets’ take this one step at a time. Continue reading this post

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Posted by: Thomas Townsend on April 4th, 2008 under Guest Bloggers, Technology

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The Failed Promise of Real Estate 2.0

Is RE.Net becoming RE.org?

In the past three years, we’ve seen plenty of new entrants, lots of Venture Capital money and endless blog posts extolling the benefits of the new transparency that Web 2.0 brings to the real estate industry.

Recently, Realtor Magazine also jumped on the Real Estate 2.0 bandwagon.

Despite the hype, so far I have not seen any empirical evidence that it is working. This may be because the appearance of Web 2.0 technologies coincided horribly with the collapse of the general real estate market.

Or, maybe not.

Perhaps, it may be time to start calling “Dot Bomb” on Real Estate 2.0.

Here’s why Web 2.0 for Real Estate isn’t working: Continue reading this post

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Posted by: Louis Cammarosano on February 23rd, 2008 under Blogging and Social Networking, Market Trends

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