Posts Tagged ‘ San Diego ’

Weasels Guarding the Chicken Coop?

We have close friends who have moved in and out of real estate investments very profitably over the past few years—and it was not unusual for them to be holding several properties at once. Good friends they are, but they never took our advice about mortgage financing.

Instead, they always used some loan hack who never returned phone calls, was late on all commitments, but somehow managed to get the loan funded—several days late. According to our friends, he could “get any loan funded.” And he did.

This hack has relocated from the Los Angeles area to San Diego and is now one of those non-responsive real estate phantoms who list foreclosures.

It’s deja vu all over again.

It absolutely baffles me that the very folk who helped create this mess are now being rewarded by the lenders they duped. I am amazed at the number of listing agents who are also former loan brokers and wonder how this came to be.

And like Brian Brady and other concerned real estate professionals, I believe that separate licensing should be required of mortgage originators and real estate agents—and that banks and lenders should be vetting their foreclosure representatives more closely.

Far too often, in my opinion, these foreclosure listings are being placed with Continue reading this post

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Posted by: Roberta Murphy on September 4th, 2008 under Buying or Selling a Home, Realtor

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“Ask the Experts” Real Estate Forum

On Tuesday we launched the premier of the “Ask the Experts” live real estate forum. Thanks to our terrific panel of experts, a great turnout and active participation from the audience, the forum was a success!

Overall, participants rated each of the experts with marks of excellence for presentation and content covered. Due to the positive response, we’ll be continuing the series, so stay tuned for future Ask the Experts!

If you weren’t able attend, here’s your chance to hear the valuable information and advice the experts gave out to real estate professionals.

Listen to the full version:

Or, listen to the individual experts here:

Continue reading this post

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Posted by: Jessica Gopalakrishnan on August 14th, 2008 under Ask the Experts

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Real Estate Prospecting: Two Sides of the Century

A few months ago, I had the amusing opportunity to slip Web 2.0 guru and HomeGain blogger Pat Kitano into a Mike Ferry Productivity School in San Diego, CA.

Pat had come down from San Francisco to explore real estate blogging workshop opportunities with a large title company, where he would introduce agents to Web 2.0 and the chance to start their own blogs.

We had lunch after the meeting and Pat, being the adventurous sort, accepted my invitation to go see what the Mike Ferry approach was all about.

We drove over to the Hilton and slipped quietly into the back of the large meeting room (with prepaid tickets). I think Pat’s jaw dropped two inches as he watched two hundred or so agents chanting Mike Ferry real estate scripts in unison—first expressing objections as a client, and then enthusiastically answering themselves as powerful agents.

Pat was stunned. He cocked his head and whispered, “Do real estate agents really say these things?”

I understood Pat’s reaction, and he could certainly express better than I his thoughts on this Mike Ferry pre-Web-one-oh success training formula (and perhaps he’ll weigh in on it). What stood out for me that afternoon, though, was the stark contrast between the two camps.

It’s so tempting to say that Kitano’s approach is Blu Ray compared to Ferry’s VHS, but there are more similarities than the Web 2.0 blogger might think.

The blogging approach to gaining clients is a universe apart from the cold-calling drills of the last century.

However, the ultimate goals are the same: To make a human connection without someone clicking away or hanging up. Continue reading this post

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Posted by: Roberta Murphy on May 30th, 2008 under Blogging and Social Networking, Guest Bloggers

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Urban Myths about Real Estate Blogging

Since I speak in front of many real estate agents who don’t know a thing about blogs, I hear the same urban myths associated with blogs.

These myths seem to be circulating among real estate agents as a way to halt the spread of blogging in the real estate industry. Why? Some real estate agents who don’t believe they can blog, or just don’t want to see bloggers as their competition, are threatened by the success stories and buzz associated with blogging.

The urban myths get started in part as a way to preserve the status quo.

I admire and congratulate Louis, Jessica and their team for developing a blog forum on HomeGain, particularly when blogging (for lead generation) is perceived to be directly competitive to HomeGain’s business model of selling leads. And Louis knows it… Louis’ post, The Case Against Blogging is a direct poke… he defines by exclusion some of the obvious qualifications needed to Continue reading this post

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Posted by: Pat Kitano on February 19th, 2008 under Blogging and Social Networking, Guest Bloggers

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