Posts Tagged ‘ san diego real estate ’

Spot Max! Orange Gorilla Cruising Around San Diego

With summertime here, Max decided to hit the surf and cruise around sunny San Diego, California, in a truck that could fit all his surf boards.

starbucksBy November, when the National Association of REALTORS® (NAR) Annual Conference is scheduled, Max will be very familiar with the area!

Have you seen Max on the road?

Let us know and you’ll receive a cute and cuddly Max gorilla of your own!

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Posted by: Jessica Gopalakrishnan on June 29th, 2009 under Max


The 2009 San Diego Real Estate Boom (and Bust)

San Diego real estate performed exactly as I thought it would in 2008; the lower-priced homes (under $500,000) dropped like a ball off a table while the mid-priced homes ($500,000-$1,000,000) declined and the luxury homes($1,000,000 plus) were soft.  The key theme for the San Diego housing market decline in 2008 was foreclosure activity.  Loans were made to borrowers who had no chance of paying them.  Those failed loans resulted in increased inventory.  That market’s key financing component (non-prime loans) dried up so fewer buyers could buy the lower-priced homes; priced dropped…a lot.

In my 2009 San Diego Housing Industry Forecast, I said:

I mentioned on another post, that weblog since disappeared, that the San Diego County housing market would bifurcate.  I suspected that any income growth would happen on the top end and that the bottom half would see little to no income growth.  Combine that with a liquidity crisis and the lower-end homes would get slaughtered while the upper-end would just decline a bit. That happened in San Diego County; lower priced homes are starting to make lots of sense right now.

I explain in my 2009 San Diego Real Estate Outlook that the low end of San Diego’s housing stock is actually approaching reasonable prices:

Communities like Oceanside, Vista, San Marcos, and Escondido in the North County declined as much as 55%, peak to trough.  The entire South Bay experienced severe declines.  Lower income areas of the City of San Diego and the East County experienced steep declines.  Some areas declined so much that their prices have retreated to point where investment makes complete sense.  The fundamental value of those properties, as measured by the price to rent ratio, is such that it’s less expensive to own rather than to rent; we haven’t seen that phenomenon in San Diego County since 1999. Continue reading this post


Posted by: Brian Brady on October 8th, 2008 under Regional


The Long Tail of Blogging

My first real effort at blogging occurred almost two years ago on ActiveRain—and I was immediately hooked.

I loved the real estate blogging community with its running stream of commentary, sense of humor and predictable disagreements. We were all gifted with the opportunity to openly develop our voices and emerging blogging skills—and shared immense chunks and tidbits of knowledge.


We also discovered pretty quickly that Google and other search engines were following us closely—and sometimes loosely.

We learned about the power of the long tail, or how obscure information in the content of blogs and websites gets stored on the search engines—with some potentially interesting results. Let’s say someone searches the term “rimless shower doors” on Google.

In late 2006, there were Page One results for a listing (with rimless shower doors) we had described on our website in 2004. Today, a blog article I wrote in May 2007, Drag a Long Tail and See What You Catch (describing the rimless shower door finding), now sits on Google Page One results for that term.

I never intended to become a rimless shower door expert, but Google doesn’t know that. Nor, I doubt, did HomeGain blogger and Phoenix Realtor Jay Thompson ever intend for Continue reading this post


Posted by: Roberta Murphy on June 30th, 2008 under Blogging and Social Networking, Guest Bloggers


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