The internet is all abuzz about Twitter.
Twitter is a â€śmicrobloggingâ€ť platform that lets you send 140 character â€śTweetsâ€ť (sort of like instant messages). People â€śfollowâ€ť you, and you â€śfollowâ€ť others. Itâ€™s a social networking platform that is undergoing tremendous growth. (See this article from Nielsen Ratings for more info. And note the largest user demographic is those aged 35 â€“ 49. Thatâ€™s prime home buying selling age folksâ€¦)
Realtors tend to jump on anything that has even a hope of getting them business — and there is nothing wrong with that provided you investigate and understand what it is you are getting in to. And yes, Twitter can get you business. It is a wonderful tool for expanding your Sphere of Influence and for networking with other professionals in and out of the real estate industry.
While there are no â€śrulesâ€ť for the proper use of a platform like Twitter, there are unquestionably some guidelines and generally acceptable etiquette practices that, used properly, will accelerate your business growth and used improperly may result in you never getting anything out of Twitter. Continue reading this post