Welcome to world of online marketing. Everybody‚Äôs doing it! I recognized that Web 2.0 had legs when I watched a model leverage a Myspace profile into a TV show. I choose to wrangle the herd by blogging.
While I‚Äôve had some success, it didn‚Äôt come easy. Many real estate agents and mortgage originators believe that blogging is the ‚Äúlittle purple pill‚ÄĚ, prescribed to cure all their marketing woes. Others subscribe to business models like HomeGain, in hopes that it has the ‚Äúmagic tonic‚ÄĚ.
I believe that real estate agents should have marketing systems to generate enough interest to meet their annual business goals. I think you should use the Millionaire Real Estate Agent model. That model, perfected by Gary Keller, is, without reservation, the finest way to market a real estate practice to would-be buyers and sellers.
It‚Äôs simple. You‚Äôll close one transaction for every twelve ‚Äúmets‚ÄĚ you have in your database. If you‚Äôre practicing the principle of ‚Äúbuying brain cells‚ÄĚ, through systematic multi-media marketing, you can Continue reading this post