Posts Tagged ‘ real estate practitioner ’

Use HomeGain or Blog?

Welcome to world of online marketing. Everybody’s doing it! I recognized that Web 2.0 had legs when I watched a model leverage a Myspace profile into a TV show. I choose to wrangle the herd by blogging.

While I’ve had some success, it didn’t come easy. Many real estate agents and mortgage originators believe that blogging is the “little purple pill”, prescribed to cure all their marketing woes. Others subscribe to business models like HomeGain, in hopes that it has the “magic tonic”.

I believe that real estate agents should have marketing systems to generate enough interest to meet their annual business goals. I think you should use the Millionaire Real Estate Agent model. That model, perfected by Gary Keller, is, without reservation, the finest way to market a real estate practice to would-be buyers and sellers.

It’s simple. You’ll close one transaction for every twelve “mets” you have in your database. If you’re practicing the principle of “buying brain cells”, through systematic multi-media marketing, you can Continue reading this post


Posted by: Brian Brady on February 4th, 2008 under Guest Bloggers


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