HomeGain inducts 15 new real estate agent members into its elite commissions based award clubs; Total club membership reaches 1,080, each member earning at least $50,000 in commissions from HomeGain’s Agent Evaluator Program

Emeryville, CA – June 27, 2012 – HomeGain, a leading website that connects REALTORS® with home buyers and sellers, today announced that it is inducting 15 new members into its commission based award clubs. The total number of award clubs members now stands at 1,080.

“We are delighted that over 1,000 HomeGain members have been inducted into our AgentEvaulator Awards Clubs,” stated Louis Cammarosano, General Manager at HomeGain. “We would like to congratulate them all and welcome the fifteen latest entrants to these exclusive clubs that require members to earn at least $50,000 in commissions from using HomeGain’s Agent Evaluator program.”

Since the first quarter of 2012, HomeGain has inducted the following real estate club members:

• One new HomeGain Diamond Club member (totaling 30 members who have earned $500,000 or more)
• Two new HomeGain Platinum Club members (totaling 410 members who have earned $125,000 or more)
• Eight new HomeGain Gold Club members (totaling 337 members who have earned $75,000 or more)
• Four new HomeGain Silver Club members (totaling 301 members who have earned $50,000 or more)

There are currently two members in the HomeGain Million Dollar Club.

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Many real estate agents complain about online consumers creating leads which contain bad information, leads which cannot be pursued, a.k.a. “bogus leads”.

This is no doubt the case a large percentage of the time. However, it seems that recognizing a “good” lead has become clouded by the expectation that online leads are all “bogus”. By this, I mean that, in many cases, when an agent receives a new internet lead, they already feel that it is not worth the effort to follow up.

Is this simply a case of recognizing what constitutes a good lead? How much consumer information is needed for a lead to be considered “good”? In our estimation and in keeping with online consumers’ behavior, only minimal information is required or should be demanded or expected. Most online consumers do not want to work hard to get to where they want to go.

Whether this is accessing the MLS on your website or requesting assistance with their current real estate situation, most consumers do not want to be forced to divulge too much information until they feel comfortable doing so. If you come away with the consumer’s name and a valid email address through the consumer’s first experience with you or your web site, that is all you really need to get started turning them into a “good” prospect. Continue reading this post

Today HomeGain announced that it is inducting 18 AgentEvaluator® Find A Realtor® club members, bringing the total to 73 inducted agent members this year — and whom together have earned over $6.8 million in gross lifetime real estate commissions. Read the press release.

HomeGain last inducted 27 members into its clubs in July, and is now inducting an additional 18 members (see below for club agents’ names):

• 5 new HomeGain Platinum Club members (totaling 369 agent members who have earned $125k or more in gross real estate commissions from HomeGain leads)
• 7 new HomeGain Gold Club members (totaling 303 agent members who have earned $75k or more)
• 6 new HomeGain Silver Club members (totaling 260 agent members who have earned $50k or more)

“We are pleased to induct these new club members and highlight their remarkable level of achievement,” stated Louis Cammarosano, General Manager at HomeGain.

HomeGain has 26 agent members in its Diamond Club (who have earned more than $500k in gross commissions) and two members in its Million Dollar Club (who have earned more than $1,000,000 in gross commissions).

HomeGain AgentEvaluator Award Club members have earned over $100 million dollars worth of real estate commissions since 1999 when HomeGain was founded. Award Club membership has grown to include 960 HomeGain members.

Newly inducted agent club member comments:

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I’ve been online tonight reading a lot of different views on Internet Leads.  I keep hearing and reading the same complaint.  “Internet leads are no good because I don’t want to chase the business.”  “They are never serious buyers.”   “I would rather work on referrals and networking”.

It’s interesting because in some ways, not much as changed since I got into Real Estate back in 2001.  I was told then by everyone, don’t waste your money or time on Internet Leads.  As I look back, all of those real estate agents who told me that either never had more than a half dozen sales per year, or are no longer in business today.

So let’s talk for a minute about what they call “chasing the Internet Lead”.

Firstly, chasing and prospecting can be interchanged.  If you are going to make money in this business, you need to understand that prospecting is a major part of this business, at least for those who are successful.  I recently attended a seminar in Las Vegas that had 4,200 Agents attending.  I had talked to probably 50 Agents that sell between 50 and 150 homes per year.  They all had one thing in common: they all prospect daily.  Therefore, they are successful because of the amount of prospecting they do on a daily basis.

So what does this have to do with Internet Leads? Continue reading this post

HomeGain inducts 27 new real estate agent members into its elite commissions based award clubs for closing home sales; Two HomeGain Members reach Diamond Club status for earning more than $500,000

HomeGain®, announced that it has inducted an additional 27 HomeGain members across 18 states into its commissions based award clubs for its AgentEvaluator® program.

“With today’s announcement, HomeGain continues to provide concrete evidence that our marketing programs produce results for our members. While thousands of real estate professionals are spending inordinate amounts of time and money on social media and social media conferences, many HomeGain members across the country continue to quietly earn commissions through their memberships with HomeGain,” stated Louis Cammarosano, General Manager at HomeGain.

HomeGain has inducted the following award club members: Continue reading this post

HomeGain did an awesome job this past Monday with their full day of training for 100 customers (HomeGain Nation 2010).  If you were lucky enough to be there, you enjoyed over 8 hours of great information on a variety of subjects, but most of all, on how to use the HomeGain products to best increase your business.

I had the privilege of speaking about the BuyerLink product.  Well actually, my talk was more about how to capture a lead and how to create the leads you capture into customers for life.

I covered Landing Pages and how to create the best landing page to capture the most leads.  I discussed our 100MPH marketing system which helps you turn leads into customers.  I also talked about different aspects of creating traffic.  And what I believe to be most important, we had a great conversation with everyone about making phone calls, how important they are and what to talk about during your first phone calls.

When I got home I realized, based on some emails I received and based on the conversations I had with so many after I spoke, that many of you might have questions after you went home and decided to try to implement some of what we discussed.  After all, it was a lot of information in a very short period of time.

With that said, on Wednesday this week, March 10, at 2pm Eastern, I am going to hold a webinar on lead capture and conversion.  We will talk about creating your landing pages  and then discuss lead conversion.

If you were not at the HomeGain event, this would be a good opportunity to learn some great tips on how to accomplish the above categories.  After all, Lead Capture and Conversion are the most important aspects of real estate Internet marketing.

I look forward to helping you take your Internet program to the next level!