Posts Tagged ‘ real estate agents ’

HomeGain Increases Number of Home Listings to Over Two Million

HomeGain partners with RealtyTrac , Point2Agent, New Home Source, and Apartments.com to share over two million listings of foreclosures, existing homes, new homes for sale, and apartment rentals; HomeGain also unveils redesigned home page

by Louis Cammarosano

HomeGain, a leading provider of online marketing solutions that connects real estate agents and brokers with home buyers and sellers, recently announced new partnerships that increase the number of foreclosures, existing homes, new homes, and apartment rental listings to over two million.

HomeGain’s partnership with RealtyTrac provides over 1.4 million foreclosure listings and pre-foreclosure homes from over 2,200 counties in the United States. Point2Agent provides over 550,000 existing homes for sale listings nationwide. New Home Source brings new home listings from over 8,000 communities from over 500 home builders. Apartments.com, the leading online apartment resource, offers rental information from apartment properties across the country.

Home buyers and sellers who visit HomeGain.com will also notice a redesigned and more user-friendly home page. The three-column layout remains intact but has a fresh new look. HomeGain’s redesigned home page now makes it easier for visitors to search homes for sale. A navigation menu has been added to the top of the page, along with a new search form that provides access to over two million real estate listings. Users can access HomeGain’s find and compare real estate agents product and home values tool from the home page.

“A redesign of the HomeGain home page was long overdue, especially as we have added an enormous amount of listings and other real estate content over the past year”, said Louis Cammarosano HomeGain’s General Manager. Kudos to our product development and technology teams for implementing the sleek design which enables users to easily search our two million listings and other real estate content.”

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Posted by: Louis Cammarosano on November 13th, 2012 under HomeGain

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Everyone Pays For Leads

I have been an avid HomeGain user since I started in Real Estate and was thinking recently about why I use them and how other real estate agents gain their leads. Following this train of thought I came to the conclusion that everyone pays for leads one way or the other. Some do it through Homegain while others may “farm an area” sending out post cards, flyers, and other forms of “touch” to an area. Some choose to pay for their leads by advertising in the local newspaper or on a billboard. In the end we all pay for leads!

The question is: What is the most cost efficient method to garner your leads?

We choose to use a couple of the HomeGain products for leads. One sends potential customers directly to our idx to search for homes in Columbus, GA where we capture them in our website backend. Another product gives us a chance to compete for buyers and sellers through the HomeGain system. Either way the goal is to gain clients for our business. We have found both of these methods to be very effective and for that reason have continued to use both products for about 8 years now.

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Posted by: Wayne Long on September 4th, 2012 under Best Practices

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HomeGain Launches Single Property Websites for Agents

Real estate agents looking to showcase home listings can sign up for HomeGain-branded single property websites, powered by AgencyLogic

Today we announced the launch of HomeGain Single Property Websites in partnership with AgencyLogic. Read full press release.

The HomeGain Single Property Websites enable real estate agents and brokers to showcase a single home listing to potential buyers and sellers.

Free to use in a listing presentation, each single property website includes:

  • A custom domain name
  • Ability to add videos and unlimited photos
  • Syndication to the major search engines
  • Sharing on social sites like Facebook and Twitter
  • And more

“These single property websites are an excellent marketing tool for Realtors® to help sell their clients’ homes,” commented Louis Cammarosano, General Manager of HomeGain.

“Single property websites are a perfect addition to the existing HomeGain product line and compliment the many other ways the company helps Realtors,” said Stephen Fells, Chief Executive Officer and Co-Founder of AgencyLogic.

Get pricing and learn more about HomeGain Single Property Websites or call (866) 512-7913.

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Posted by: Jessica Gopalakrishnan on November 16th, 2010 under HomeGain

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6 Reasons Real Estate Agents Should Care About Blogging

Real estate agents should value blogging if they want to develop a perpetual business model based on a specific type of client that is well informed, loyal and trusting.

While it has already been proven that a real estate company can be established solely around a successful Internet presence, most agents new to the web get caught up chasing social media shiny objects before they clarify their true purpose for getting online.

One of the first misconceptions agents make about blogging is that they approach their business blog like it’s an all-encompassing forum to journal their personal thoughts about life or evolution through social media technology.

However, the business-minded industry professionals that are able to keep their online content focused on providing valuable information for clients are actually quite successful at integrating an Internet presence into their daily office routine.

Quick Overview Of The Basics:

Simply put, a blog is just a type of website platform that is designed for the purpose of quickly publishing content to the Internet.

Categories, Tags, RSS Feeds, Page / Post structure, Widgets, Sidebar / Footer Areas and Custom Menus are some of the technical components of a blog that allow a publisher to easily organize their content in whatever manner best suites the needs of their target audience. Continue reading this post

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Posted by: Tony Sena on October 12th, 2010 under Blogging and Social Networking, Guest Bloggers

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Press Call – Q3 2010 Home Prices Survey

Yesterday we held a live 30-minute call and webinar to discuss the results of the HomeGain 3rd Quarter 2010 Home Prices Survey. The call was attended by a few HomeGain folks, including myself, Ken Yee and General Manager Louis Cammarosano; real estate agents who completed the survey; and real estate reporters and bloggers.

Survey results have been referenced in multiple news sites including ReutersBoston Globe, CNBC, Fox Business, AOL Real Estate, UPI, Baltimore Sun, Inman News, RIS Media, and more.

Highlights of the call:

The survey opens up by showing the disconnect between buyers and sellers (question 1). With homeowners continuing to think that their homes are worth more than their agents’ are recommending (more so than last quarter), it also reflects an unchanged disconnect between Realtors and sellers over the last year (question 2 and 3).

The results show that even though agents may be more realistic in current and future home prices (question 6), sellers are still reluctant to list their home according to the agent’s recommendation (question 4).

However, the end result of what the home sells for shows that sellers are having  to bend to a lower selling price in the end in order to get their homes  sold. (question 5) Real estate agent Concetta Pepenella commented:  “Sellers are in all types of situations that are affecting their  decisions. It depends on their motivation and time frame if they are willing to accept an offer for less than they had hoped for. Some sellers are getting out of a difficult mortgage payment because the household income has change due to job loss. Everyone has a different story. In the end they will be selling lower and buying lower.”

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Posted by: Jessica Gopalakrishnan on September 24th, 2010 under Home Prices, Home Values, HomeGain Radio

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Agent Success Newsletter – May/June 2010 Issue

homegain-agent-success-newsletter

Today HomeGain emailed out its May/June 2010 newsletter for real estate agents, called “Agent Success Newsletter“.

The digital real estate newsletter included:

  • Feature Story: We announced our new awards club called the “BuyerLink™ Winner Circle”, which recognizes real estate agents who are members of BuyerLink. Collectively, the six initial latest-news-real-estate-newslettermembers to be inducted have experienced over 1,000% return on investment! Who are the 6 agents?
  • Agent Question of the Month: “When I send out Buyer proposals through AgentEvaluator®, I want to include listings which might interest the home buyer. Can I do that?” Get answer
  • Agent Quotes – Featured agent quote comes from Cheryl Talbot, Rose & Womble Realty in Virginia:
    HomeGain has made a big difference in my business overall. I have found a great deal of satisfaction in the results. I just wish I had started sooner than I did. I believe you are the ‘Best in the Business’ as far as a lead generation program is concerned. Thank you for making a difference in my business and keep sending those great leads!“ 
    Email us your own quote
    . Or read more HomeGain reviews from real estate agents and brokers.agent-blogging-network-homegain_logo
  • Agent Blogging Network: In addition to the Top 5 Blog Posts (from the HomeGain Blog), this month we also started featuring Agent Blogs from AgentView agent members, who are part of the HomeGain Agent Blogging Network.
  • HomeGain News: HomeGain celebrated its 11th anniversary on April 26.

AgentEvaluator® Agent Member Clubs: HomeGain added 13 real estate agent members of AgentEvaluator® across nine states into its commissions-based awards clubs.

  • Agent Success Awards: We congratulated the newest AgentEvaluator Platinum Club, Gold Club and Silver Club members (11 real estate agents inducted).

Sign up here to receive HomeGain’s FREE Agent Success Newsletter

Read past real estate newsletters

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Posted by: Jessica Gopalakrishnan on May 25th, 2010 under Agent Success Newsletters

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