Have you been trying to sell your home with no success? Are the number of showings dwindling? Is your listing becoming stale among the Realtor community? You may need a reality check.
Most sellers will blame the lack of a successful sale on their Realtor. “They did not do enough open houses.” “I never saw any advertising.” “Their brochure was no good.” “The photos were blurry.” While any or all of this may be true most of the time the real reason the home did not sell was because of the unrealistic asking price. A nice home properly priced on the MLS system stands a very good chance of selling even if there are no open houses, blurry photos, bad brochures or little advertising. Realtors and buyers can eventually sniff out a good buy.
Certainly, there are times when bad marketing can affect a sale or the sale price. There is no doubt about it. Don’t hire a Realtor that does a poor job of marketing. There are too many great agents out there who do a fantastic job and they generally do not cost you any more money. If they do cost more money it is usually negligible and worth it.
Here are some signs that you may need to be punched with a reality check. Continue reading this post