Posts Tagged ‘ open house ’

Have you sent a thank you note today?

In the age of technology, isn’t it nice to receive a card in the mail? It is much more memorable than receiving an email or a text message. The person who sent it took the time to write the note, put a stamp on it, and put it in the mail. It gives me a warm and fuzzy feeling to know someone cares about me that much.

Wouldn’t it be a nice gesture to send a thank you card to a client, business associate, or even a prospective client?

Here are some ideas:mail-thank-you-card

  • Thank a fellow Realtor for selling one of your listings.
  • Thank a mortgage broker for a job well done.
  • Thank a prospect who just signed up for IDX on your website.
  • Thank a prospect that took the time to call you.
  • Thank a home seller for listing with you.
  • Thanks for a referral.
  • Thank a potential home buyer after showing them properties.
  • Thank a prospect for filling out a CMA form on your website.
  • Thank a friend request on Facebook.
  • Thank a prospective seller after a listing appointment.
  • Thank every open house attendee.

You get the idea. Try to send out 5 cards or notes per day and see what kind of response you get. I think you will be pleased. Soon you will think of more and more fun occasions to send cards.

Share

Posted by: Heather Lawson on May 21st, 2010 under Best Practices

No Comments »

National Open House Weekend – Promotion At Its Worst?

The weekend before last, (April 10-11) was National Open House weekend.  Pushed by local Realtor associations and brokerages, this was to be an all out assault meant to encourage home buyers to take advantage of current low interest rates, high inventory (in some areas) and the federal tax credits (only good for contract through the end of April).

open-house-festBut was it a good idea?  And did it work?

In the Washington Metropolitan area, I will go with an unequivocal no…and no.

We are fortunate to be in a market that is clearly recovering.  As an indication, lenders are giving many “close-in” DC neighborhoods the stamp of “stable” — up a notch from the previous designation of “declining”.  We have been seeing the return of multiple offers on properties that are well priced in many localities.

Artificially Producing A “Fire-sale Perception”?

So what did National Open House weekend do for us in the close-in DC Metro area?  Well, it surely made many employees at The Washington Post happy, where open house ads took up more space than we’ve seen in over a year.  The result?  A perception of a higher absorption rate that diluted the number of potential buyers going to each open house.

The “Open HouseFest” vs. The “After Party”

One of my sellers REALLY wanted me to hold his house open last weekend because he thought that his garden was looking particularly beautiful.  He owns a home in a highly desirable area of Northwest Washington, DC and the house itself has tremendous curb appeal. Continue reading this post

Share

Posted by: Kevin Koitz on April 20th, 2010 under Real Estate Events

1 Comment »

Green Home Staging: Reuse, Reduce and Recycle

“Reuse, Reduce and Recycle” is a tune my grammar school son chants all the time. He learned it in school and I have even found myself chanting it at times. And as with anything, once something gets in to your head you find yourself applying it to your everyday life.green-home-staging-window

As Earth Day approaches I am excited by how I have applied some of the “Green” principles of my son’s song to my own home staging business in Marin. As home stagers, we try to have environmentally sustainable designs that improve our environment rather than detract from it.

REUSE & RECYCLE

The most obvious is that we reuse our furniture for home staging. And when we need to add to our collection we try to buy locally so we can reduce transportation costs and waste.

When clients are thinking of replacing their upholstered furniture I suggest that they have their furniture recovered rather than just throw it away. Upholsterers can recycle the furniture to look like new, with half the waste as buying new, and half the cost.

REDUCE

Lighting is also an easy way to be eco-friendly. Before any open house Realtors turn on all of the lights in the home. This creates light and a welcome environment. This is also something I do before a party when I want my guests to feel welcome and the energy in the house come alive. But before wasting all of that wattage consider using only compact florescent light bulbs. Switching from a traditional light bulb to a CFL is a simple change everyone can make to reduce up to 20% of our greenhouse gases without skimping on the ambiance.

Another way we reduce waste is to reuse our packing materials over and over again rather than have our moving companies use new materials. Continue reading this post

Share

Posted by: Stephanie Decker on April 19th, 2010 under Green Real Estate, Home Staging

1 Comment »

Holiday Open House

Here’s my recipe for a Holiday Open House.  The goal is to celebrate the season in a warm, inviting home.  The holidays give a perfect opportunity to showcase a home.

Invitationsopen-house-ornamnets

Invite the neighbors, as well as those folks who are looking for a new home.  You can reach prospective buyers by inviting agents you know who regularly represent buyers.  The invitations should mimic a Holiday card.  The Open House signs on the street should also be festive.  Unlike other Open Houses, have the homeowners in attendance.

Home Decor

Decorate the home with traditional holiday trimmings.  A Christmas tree adorned with beautiful ornaments and flickering lights makes an inviting focal point.  Place wreaths in the windows and on the doors.  Remove furniture to make the space larger.

A crackling fire (if there is a fireplace) gives off a romantic glow and creates a peaceful ambiance.  I’ve use color crystal color sticks and pine cones, which turn the flames green, red and blue– a wow factor.

Curb Appeal

Use flood lights to create dramatic effects.  Point them to the front door and other outdoor walls.  Uplight any trees nearby.  Or you can just have an electric candlelight in each window.  Stick with classic white lights– you don’t want the Coney Island effect with colored lights. Don’t go crazy with the blow up Grinch and Santa Sleigh. Continue reading this post

Share

Posted by: Joseph Ferrara on December 21st, 2009 under Buying or Selling a Home

No Comments »

For Real Estate Agents

Online Marekting Solutions

For Home Buyers and Sellers

e.g., 1250 S Main St, Burbank, CA or 91506
     Search Foreclosures    Search New Homes    Search Rentals    

Blog Categories

Blog Archives

Real Estate Blogs

Top Articles

Recent Comments

Guaranteed LeadsReferral Lead ProgramListings PackageVisits to your WebsiteFind REALTOR®Homes For SaleHome Values