Posts Tagged ‘ marketing for realtors ’

A 7-year Lasting Impression

Seven years after sending a potential Annapolis, MD client a proposal to help him sell his home, Mona LaCovey received a call to get started with the transaction!

Mona

Here’s how the story goes:

In 2000 Mr. Chatterton started planning to sell his home. He began his search for a real estate agent online, opting to use HomeGain’s Find a Realtor® service.

Mona LaCovey responded to Mr. Chatterton with a personalized proposal outlining her services and addressing his needs and questions.

Although Mr. Chatterton decided to not sell his home then, with his retirement in 2007, he remembered Mona and called her up. Continue reading this post

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Posted by: Jessica Gopalakrishnan on November 15th, 2007 under AgentEvaluator, Success Stories

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10 Must-Have Technology Tools

A decade ago, technology had very little to do with a Realtor’s® business. Today, however, technology is essential to an agent or broker’s success.

How does one go about choosing the right technology tools?

10 Must Have TEchnology Tools

Without over-paying for the latest trendy gadget, below is a list of 10 devices that all 21st century real estate professionals should use. Based on feedback from HomeGain agents, these devices will help increase your business’ effectiveness, efficiency and competitiveness.

Top 10 Technology Tools for REALTORS®

1. Website

Website is one of the most important marketing tools an agent can have. It’s not just a way to tell potential homebuyers and sellers who you are and what you offer, but it essential for lead generation. How so? If you set up a form on our site, most likely on your home page, the more motivated consumers will provide you with their contact information. And voila, you have a new lead. Set up auto-responder emails to thank a person for visiting your site, give your contact info, and tell them a realistic amount of time when they should expect a return call or email from you. Continue reading this post

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Posted by: Jessica Gopalakrishnan on November 6th, 2007 under Technology, Website Strategies

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