Posts Tagged ‘ luxury real estate ’

Quick Tips to Selling Luxury Homes Faster

If you’re looking to sell your luxury home this summer, it might be a challenge with the current economy to close the deal quickly. There is good news however, many people are currently buying homes, and if you need to sell, there is a fairly good chance of finding a buyer for your home. To help you sell your home quicker, there are some simple things you can do to not only maximize your home’s value, but also close the deal faster.

  1. First impression is everything. A buyer can sometimes decide whether he is even going to consider placing an offer on your home in the first thirty seconds. Since the outside is the first part of your home a buyer views, increase your curb appeal. Take extra care to manicure your lawn, plant fresh flowers, and clean your yard of any junk. A thorough cleaning of the inside of your home is important before showings; nobody likes a dirty or smelly home.
  2. Stage your home! On average staged homes sell for 6-10% more than their counterparts and almost twice as fast. Consider hiring a professional in order to prep your house for showings. Even small items as fresh flowers or removing personal items make a huge difference in the buyers mind.
  3. Continue reading this post


Posted by: Guest Contributor on June 19th, 2012 under Guest Bloggers

1 Comment »

It’s All About the Leads

I’ve been selling real estate for over eight years now and have had the privilege of observing both successful and unsuccessful Realtors. I have worked in the same office with and have been involved in transactions with some of the top producers in my area.

One thing I have observed about their business is that their lead generation is mostly systematic. Not all of them receive their leads the same way but the big producers have built up a consistent lead generation system where most of their clients contact them. Of course, there are successful Realtors who are out door knocking and cold calling but the largest producers seem to be chased and not chasing.

Where to Get Leads?

There are many ways to “skin a cat”. Realtors can farm geographic areas, build a web presence, advertise in print, use direct mail, purchase leads, or network with their sphere of influence. All of the avenues can lead to success. You just have to decide which of them work best for you. Non computer savvy Realtors barely know how to turn on a computer so they might not be suited to focus on the web. A new agent with few contacts may find it difficult to live off of their sphere of influence. There are very successful agents out there in virtually every market using one or all of these avenues to garner leads. If you do just one of these extremely well you will generate plenty of leads.

Goal: Be Chased, Don’t Be Chasing

If you have been in the business long enough you have probably cold called or door knocked. Some love it while the majority of the agents I speak with generally do not. Your ultimate goal as a Realtor is Continue reading this post


Posted by: Marc Rasmussen on November 26th, 2008 under Best Practices, Guest Bloggers, Leads


A Toast to Our New Guest Blogger

Please raise your glasses and welcome our new blog contributor, Marc Rasmussen.

Marc is a Realtor with Michael Saunders and Company in Sarasota, Florida, with a focus in luxury real estate property investments.

Over the last decade, he has developed an impressive web presence in the Sarasota markeplace through unique marketing strategies via direct mail, advertising, blogging and other Internet verticals. He attracts home buyers, sellers and investors from around the world to his Florida real estate website,

Marc is active with the Real Estate Web Masters (REW) community, ActiveRain and the Sarasota Association of Realtors.

Stay tuned for Marc’s first blog post here on the HomeGain Blog later this week!


Posted by: Jessica Gopalakrishnan on November 25th, 2008 under Guest Bloggers


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