Posts Tagged ‘ homebuyer ’

Top 9 GREEN Home Improvements

A few months ago we announced the top 12 do-it-yourself (DIY) home improvements for people selling their home.

green-home-improvementWith the environment and sustainability in the hearts and minds of many Americans, HomeGain has also surveyed Realtors for the top 9 GREEN DIY home improvements.  Nearly 1,000 REALTORS® responded to the survey.

While the results show that green home improvement projects may not be as popular as traditional non-green improvements (percentage of Realtors who recommend them), the GREEN trend does seem to be catching on as people realize the benefits. (See Realtor comments below.)

According to a McGraw Hill study, 70% of homebuyers would rather buy a green home than a non-green home in a down economy. The Management Information Services/ICMA has said that “landscaping, especially with trees, can increase property values as much as 20 percent.” According to Move.com, to date, around 1,100 Realtors have earned the NAR Green Designation (out of 1.3 million registered Realtors in the U.S.).

Based on national average cost and return on investment (ROI) to sellers…

The top 5 GREEN home improvements that Realtors recommend to home sellers are:

  1. Plant native trees and plants ($141 average cost / $399 average price increase / 284% average ROI / 65% of agents recommended)
  2. Replace air filters ($76 cost / $201 price increase / 266% ROI / 63% recommended)
  3. GREEN home staging ($223 cost / $445 price increase / 199% ROI / 47% recommended)
  4. Weather strip and caulk doors and windows ($169 cost / $313 price increase / 185% ROI / 68% recommended)
  5. Install programmable thermostats ($146 cost / $249 price increase / 170% ROI / 62% recommended)

The complete 9 GREEN home improvements are as follows:

green-home-improvements-chart

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Posted by: Jessica Gopalakrishnan on January 12th, 2010 under Green Real Estate, Home Improvement, Home Improvement Surveys, HomeGain Surveys

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No Stage, No Play

Although, in Shakespeare’s words, “All the world’s a stage,” in the world of theater, a play is rather hard to enact without a stage. It’s been tried over the years, but traditional theatergoers prefer a conventional stage.

And so do homebuyers.

GREAT. Yet another blog on staging, you say. One more appeal to get sellers to pay money they don’t have to sell their home in a market that’s upside down like the Poseidon. Why bother? Haven’t we heard it all?

In the immortal words of Bullwinkle the Moose, “BUT WAIT! There’s more!”

The three pillars of a successful sale are: Preparation, Promotion and Price. Of the three legs, price is without question the most important of the three. Using the Pareto Principle, price actually accounts for 80% of a successful sale. Currently, discount pricing reigns supreme as REOs are flooding into the market like water through the cracked levees of New Orleans. How can a normal seller HOPE to float a normal sale against the incoming surge of lower priced homes?

Believe it or not, there are buyers out there who don’t want an REO.

They aren’t “handi” types. They don’t have the will or desire to “make the house their own.” They can’t “see the potential” and quite frankly, aren’t interested. And not everyone has the Martha Stewart gene for using a twisted fork as a curtain tieback. Many of these buyers are actually willing to pay more to buy a nice house that’s ready to move into.

Scratch most REOs off your list.

This is where an understanding of buyer psychology is critical. Sellers need to realize that Continue reading this post

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Posted by: Carl Medford on January 27th, 2009 under Home Improvement, Home Staging

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Improving Your AgentEvaluator Proposal Success

Timely, Customized and Professional Proposals are the Key To Success

I ask every customer service representative applicant the same interview question—if you were given an either/or choice between receiving fast service or getting thorough, accurate service, which would you choose? Most say if they can’t have both, they prefer thorough service, even if it takes a little more time.

HomeGain AgentEvaluator

The same can be said for many of HomeGain’s homebuyers and sellers.

The most important factor that drives our agents’ success with our AgentEvaluator program is the proposal that is sent to the consumer after they profile on the HomeGain website. Without a timely, well-constructed, and customized proposal, the likelihood a consumer will select you as their agent is reduced and perhaps eliminated.

We recently began an in-depth analysis of our most recent consumer data to provide you with information that can help you be successful with AgentEvaluator customers.

The results have been enlightening. Continue reading this post

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Posted by: Louis Cammarosano on February 20th, 2008 under AgentEvaluator

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The Silver Lining

Realtor at a HouseThere are tons of media reports out there reporting on the real estate market in varying shades of mostly gray. You can’t log on to Inman News or Trulia and miss that it’s a little gloomy out there.

In fact, there are so many yard sale signs popping up on Zillow you almost can’t see the “homes for the ‘for sale’ signs”.

To their credit, Realtors® are adept at staying focused and getting the job done.

In fact, just the other day I heard from one of my long-time customers, Anthony Marguleas of Amalfi Estates in Los Angeles. Anthony deliberately surrounds himself with positive people and told me, “Business has been busy here and I just have to hustle a lot more. I am working to surround myself with positive people.”

That got me to thinking. Continue reading this post

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Posted by: Peggy Boehm on October 29th, 2007 under Realtor

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Now is the best time to buy a house in several years

 

Yes – contrary to what the media is saying, now is a great time to buy a house.

People who tried to buy a home in the last couple of years often found it to be very difficult. There frequently were multiple buyers interested in the same property forcing buyers to pay over full price.

Also, homebuyers had little leverage to negotiate repairs after a home inspection because if one homebuyer didn’t want to accept the home as is, there would be several others who gladly would.

Well, now the pendulum has swung and the homebuyers have the power.

Prices have come down and buyers can still negotiate even lower prices. Also, sellers have to meet buyers repairs demands or risk losing the buyer and having the home sit on the market a long time until another buyer comes along.

Additionally, interest rates have fallen a bit, which helps make homes even more affordable. Continue reading this post

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Posted by: Barry Karch on October 24th, 2007 under Market Trends

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