This week we met with Realtor® survey respondents, home stagers, staging bloggers and members of the press to discuss the results of the HomeGain 2009 Top 12 Home Improvements Survey on HomeGain Radio.

If you didn’t have a chance to attend, listen to it here:

Participant Comments Included:

Stephanie Decker, Staged Homes Marin: “The timing of the results coming out was amazing because I had an office presentation that day and it was very useful information for me to include. It gave me more substance to what I was trying to say and what I am trying to do to help the Realtors. I really appreciate it.”

Lise Desormeaux, RMR Real Estate Marketing: “More people are becoming aware of what needs to be done to market a property these days. I agree with the survey findings that HomeGain has compiled. I’m appreciative as a home stager for this information.”

Gina Vierra, StagedHomes: “When was the data compiled? Where can I find the data?” (answers: October 2009; blog.homegain.com)

News coverage of the October Home Improvement  includes: Continue reading this post

HomeGain.com recently conducted its third nationwide home improvement and home staging Home Sale Maximizer™ survey (previously conducted in 2003 and 2007) to reveal the top 12 low cost*, do-it-yourself (DIY) home improvements for people getting their home ready to sell.

Nearly 1,000 REALTORS® responded to the survey. (See complete survey results)

Referring to the charts below, the top home improvement per region by return on investment (ROI) is:

• Home Staging (West and South)
• Clean and Declutter (East and Mid-West)

Lightening and Brightening is the 2nd most popular home improvement project in all regions that Realtors recommend to home sellers, except for in the Mid-West, where Landscaping takes 2nd place.

By price increase, the top home improvements are:

• West: Updating Kitchen and Home Staging (Tie for $2,500 each average home price increase)
• East: Updating Kitchen (average of $3,500 price increase) followed by Painting Interior Walls and Painting Outside of Home (Tie for $2,500 each in average price increase)
• South and Mid-West: Updating the Kitchen (average of $2,500 price increase)

The top most recommended home improvement Realtors advise their seller clients are:

• West and East: Clean and Declutter (98%)
• South: Clean and Declutter, Lighten and Brighten, Replace or Shampoo Carpets (all tie with 98% recommendations)
• Mid-West: Paint Interior Walls and Replace or Shampoo Carpets (both tie with 99% recommendations)

Complete Regional results are as follows:

Continue reading this post

Last Friday (November 6), President Obama signed legislation into law that both extended the existing $8,000 first time home buyer tax credit and added a new tax credit for some existing home buyers.

Here is a summary of the extended and expanded tax credits:

First time buyer tax credit:

This was extended to May 1, 2010:  A tax credit of 10% of the purchase price of a home, up to $8,000, may be claimed by first-time buyers for the purchase of a primary residence. As long as you are under a binding purchase contract by April 30, 2010 – and close on the transaction before July 1, you can probably claim the credit.

A first-time buyer is defined as someone who has not owned a home in the past three years.

Income limits were increased to $125,000 for singles, $225,000 for married couples filing jointly.

The purchase price of the home can not exceed $800,000.

Existing home owner credit:

If you have lived in your home for five consecutive years out of the last eight years and are buying another primary residence, you may qualify for a tax credit of 10% of the purchase price, up to a maximum of $6,500.

The May 1 / July first time limits apply to the existing buyer credit as well.

The $125,000 / $225,000 income limits and $800,000 max purchase price limits also apply.

The existing home owner credit became effective “on the date of enactment” – November 6.

Of Note: Continue reading this post

HomeGain and CyberCity 3D announced a new partnership today (read PRWeb press release), which provides HomeGain’s real estate agent members the ability to display CyberCity’s 3D Virtual Viewing marketing products directly on HomeGain.com.

3D Virtual Viewing promotes homes for sale through the Google Earth™ API virtual globe. It provides an interactive, 3D model of the home designed to increase web advertising exposure and attract consumers searching for their next home.

See 3D home listings on HomeGain.com

HomeGain Realtor members can now link their CyberCity 3D models to their property listings directly from their AgentView product. Agents simply enter the 3D model URL in their HomeGain® account for that listing and a “View in 3D” button will automatically appear on HomeGain’s Search Results and Listing Detail pages linking the Google Earth™ API 3D model to the home listing.

After seeing a Senate vote of 98-0, the House approved the extension & expansion of the home buyer tax credit by a vote of 403 to 12.  The overwhelming bipartisan support was applauded by the NAHB and the National Association of Realtors® (NAR).

The new bill extends the expiration of the current $8000 tax credit to first time home buyers purchasing a principle residence.  The bill further expands the credit to include existing purchasers who have owned and occupied a primary residence for the past five of eight years.  Existing purchasers will receive a credit of $6500.

The income restrictions on qualifying buyers have also been increased.  Single filers earning up to $125k/year are eligible for the full credit, and those earning up to $145k/year are eligible for a partial credit.  Joint filers are eligible for the full amount with a combined income of up to $225k, and eligible for a partial if earning up to $245k.

The new law has seen wide support, especially from the real estate blogging community. Continue reading this post

HomeGain.com recently conducted its third nationwide home improvement and home staging Home Sale Maximizer™ survey (previously conducted in 2003 and 2007) to reveal the top 12 low cost*, do-it-yourself (DIY) home improvements for people getting their home ready to sell.  Nearly 1,000 REALTORS® responded to the survey. (See complete survey results)

Thousands of REALTORS and Home Stagers use "Home Sale Maximizer" to advise their home seller clients.

Home Staging is reported to be the 2nd most valuable home improvement project to a seller when it comes to selling a home by return on investment (ROI), according to surveyed Realtors.

Home Staging is also the 3rd highest price increase to a home’s resale value ($300 cost / $1,780 price increase to a home’s selling price, which is a 586% ROI)

82% of Realtors nationwide recommend home sellers do DIY home staging.

Staging has rose on the list of priorities over the years. In 2007 survey results, Lightening and Brightening had the second highest ROI followed by Home Staging. Two years later, Home Staging overtakes Lightening and Brightening.

How many Realtors recommend professional home staging the majority of the time? Continue reading this post