Posts Tagged ‘ google alerts ’

Managing Your Online Reputation

Reputation often plays a huge role in a Realtor’s business. Think about how much damage an unhappy client can do to your income. Those clients tend to managing-online-reputationblab to more friends, more often and with more emotion about a bad a real estate transaction than a happy client who talks about a good one. Unhappy clients can cause damage even though it may not have been your fault.

The measure of your reputation is not only what you do but what others might say about you as well. Your reputation is earned whether you like it or not. Here are some tips to managing your online reputation.

Monitor Yourself

It is good to know what is being said about you. I use Google Alerts to monitor anything written or said about me. Google will email you when they find out a webpage, newspaper article or blog that mentions your name or what ever search phrase you want to track. It is a great way to continually monitor yourself, family members, stories or anything else you want to keep track of.

Delete or Compete

If you do find some embarrassing or inaccurate information about you on the web contact the website owner and ask them if they would be willing to remove the content. It is probably best to not get ugly and start a war. This usually just fans the flame and creates more controversy. Continue reading this post


Posted by: Marc Rasmussen on June 8th, 2010 under Online Marketing


Blogging Tip: Use Email Alerts

One way to stay ahead of the competition is to be the first one out with the news. Yes, you can read the local newspaper or watch television to get the latest news in your market… but there is another way— let the news come to you by using email ALERTS.

Set up Google Alerts

Sample Alerts

Here are alerts you may find helpful. The idea is to catch the latest news ahead of the pack. And be informed for your clients.

  • Neighborhoods
  • New developments and buildings
  • Builders
  • Property types (include your market keywords to narrow results): “St. Paul Victorian” “Brooklyn historic homes” “ Miami Beach condos”
  • Real estate issues: “short sales”
  • Your niche or specialty: “green housing”
Blogging Tip courtesy of the HomeGain Blogging School Professor, Joseph Ferrara. To read the full real estate blogging newsletter, sign up for AgentView and the HomeGain Blogging School.

Posted by: Jessica Gopalakrishnan on December 11th, 2008 under Blogging Tips

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