Posts Tagged ‘ Florida ’

Florida Presidential Approval Data

We are also organizing the President Obama approval rate data that is found in each of our quarterly home values surveys. Here is all of the Florida Presidential approval data that we have accumulated so far to date:





Florida REALTOR® Views on Barack Obama’s Performance

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Posted by: HG Blog Admin on May 20th, 2012 under Presidential Approval

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“Ask the Experts” Real Estate Forum

On Tuesday we launched the premier of the “Ask the Experts” live real estate forum. Thanks to our terrific panel of experts, a great turnout and active participation from the audience, the forum was a success!

Overall, participants rated each of the experts with marks of excellence for presentation and content covered. Due to the positive response, we’ll be continuing the series, so stay tuned for future Ask the Experts!

If you weren’t able attend, here’s your chance to hear the valuable information and advice the experts gave out to real estate professionals.

Listen to the full version:

Or, listen to the individual experts here:

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Posted by: Jessica Gopalakrishnan on August 14th, 2008 under Ask the Experts


Lead Generation, Conversion and Closure

I recently read an excellent article published by Baylor University, “Lead Generation: What Really Works”, which articulately discusses lead generation. The three categories the writers included in this article were lead generation, conversion of the lead to an appointment, and closure of the appointment to a transaction.

One of the studies I found particularly interesting was finding out the extent that real estate agents and brokers take to keep records of their lead generation efforts. And for those who keep records, how detailed the records are that they keep.

For “conversion to appointment” only 23% of the respondents reported their records as Moderately Detailed or Extremely Detailed. With a mere 32% reporting moderately or extremely detailed for “closure to a transaction”.
With a reported 17% of the respondents marketing budget allocated on the Internet or Website activities, unfortunately, or fortunately for us, the online world remains this big black hole. And, without keeping detailed records, it shall likely remain this ominous, monstrosity, money pit for many but it doesn’t need to be this way.

HomeGain’s BuyerLink does a great job of tracking your advertising budget. I’ve been using BuyerLink for years now. The concept is that it’s up to you to keep on tracking your results from the initial lead generation, to conversion through close.

Regardless of your preferred marketing method, they discuss how are you attracting your leads? Are you “seeking” or “attracting” your leads? In today’s tough market the survey results reflected that more seek oriented (60/40) for highest lead conversion in a tough market.

Of the leads generated 58% were buyers and 42% sellers. Many brokers, including myself, consider home buyers a premium in this Continue reading this post


Posted by: Brian Kinkade on August 1st, 2008 under Best Practices, Leads, Online Marketing


Reality Check: What To Do With Leads With No Phone Numbers

Firstly, I want to thank the many of you who have emailed me and thanked me for my blog entries.

Reality Check

I try to only write things that I feel will help you become either a better real estate agent or broker. The Internet can be a huge money pit if you don’t know how to use it properly.

Believe me; I have spent hundreds of thousands of dollars perfecting what we do here at Tropical Realty in Melbourne, Florida.

Now to my main point.

I have received this question several times over the past few weeks: “What do I do with all the leads I get that have no phone numbers?”

I figure I should probably set the record straight. Each time I get the question I cringe at the thought of these real estate agents throwing their money down the drain.

My immediate reaction is always, “What do you think you should do with them?” Of course I usually say that to myself so I don’t hurt their feelings. Continue reading this post


Posted by: Mitch Ribak on December 17th, 2007 under Best Practices, Leads


Can Blogging Really Be All That Scary?

Well, where do I begin…or, how do I begin? This is my very first blog post ever!

If it wasn’t for my new friend, Vanessa, at HomeGain, I wouldn’t even be here right now. She called and convinced me that I’d make a good “blogger.”.

“Why?,” I ask. What exactly is a blog?

My wife is always telling me that I’m a “natural” blogger. I love to talk with people and I love to write.

Maybe it’s my journalism degree or that I use to be a radio announcer, or that I am also a DJ and emcee at wedding receptions on weekends, or a retired Navy Public Affairs Officer and speech writer for admirals and generals, or a present day Realtor with lots of contacts.

I don’t know. But I have heard that “blogging” is the thing to do in today’s world. There are many popular real estate blogs out there, and it seems readership is growing larger all the time.

It’s one thing to be a reader, though, and another to be a writer. Continue reading this post


Posted by: Jessica Gopalakrishnan on December 14th, 2007 under Blogging and Social Networking


Runner Up “Sealed Deals” Home Buyer Cities

Part 2

Due to popular demand of the top 5 “sealed deals” blog, we’re posting the next top 5 home buying cities!

These are markets that have been hot pretty consistently this year, even if the market is being recorded as slow on a national level.

In some of these cities we’re talking higher levels of median home prices than the US National. In other cities it’s simply about just selling at a higher volume.

We can all understand that more money for real estate agents and brokers also mean tougher competition.

OK, well, here are the next top five cities. Post a comment if you are an agent in one of these markets and let us what you are experiencing! Continue reading this post


Posted by: Peggy Boehm on December 7th, 2007 under AgentEvaluator, HomeGain Market Data


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