Posts Tagged ‘ clients ’

Realtors, YOU Are the Face of Your Clients

When you are representing a buyer or seller, it is important to remember that the other side will develop an opinion of your client based upon your communications. Carefully chosen words will help to maintain a realistic and positive impression. When negotiations get hairy, you want the other side to feel positively about your client. Nobody wants to help the bad guy, and we all root for the underdog. By carefully choosing what you share and how you say it, it will preserve the reputation of everyone on your side of the transaction.

With this in mind, here are a few ways that I design my communications:

  • If you have to say something negative, (let’s face it, sometimes it is necessary), be objective and offer an explanation that focuses on contract terms and legal rights.
  • Refrain from giving your opinion or added color to the statements; stick to facts.
  • Be considerate and respectful of everyone’s feelings and rights.
  • Be fair and honest.
  • Disclose anything that is necessary and required; know what that is and give nothing more.
  • Take concerns and issues raised seriously; put out all fires early.
  • If you can’t say something nice, you probably don’t need to say it.

Continue reading this post


Posted by: Marie Scheuring on September 1st, 2010 under Best Practices, Guest Bloggers


For Real Estate Agents

Online Marekting Solutions

For Home Buyers and Sellers

e.g., 1250 S Main St, Burbank, CA or 91506
     Search Foreclosures    Search New Homes    Search Rentals    

Blog Categories

Blog Archives

Real Estate Blogs

Top Articles

Recent Comments

Guaranteed LeadsReferral Lead ProgramListings PackageVisits to your WebsiteFind REALTOR®Homes For SaleHome Values