Posts Tagged ‘ aims program ’

No IDX for you! How MLS Boards Can Hinder Agent Success

Written by Tal Ariel who was previously HomeGain’s AIMS (Advanced Internet Marketing Solution) Product Manager.

Many of the agents subscribing to the AIMS program have enjoyed success, some closing as many as five contracts in their first six months.

Some of those who were less successful initially and decided to cancel actually came back after enough time was given for their leads to pan out.

As with any product or idea, there are bound to be obstacles and problems, both for the customer and the provider.

Interestingly, the biggest obstacles thus far with our AIMS product have nothing to do with features, functionality, guarantee fulfillment or customer service.

Rather it has been the MLS boards’ rules and regulations around IDX that often prevent an interested and willing agent from signing up.

Usually this is due to several possible issues:

  • Brokers-only boards ‚Äď there are the MLS boards that do not allow their agent members to get their own IDX feed from a 3rd party IDX provider. Instead they Continue reading this post
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Posted by: Jessica Gopalakrishnan on January 17th, 2008 under BuyerLink & AIMS, MLS

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