Posts Tagged ‘ Advanced Internet Marketing Solution ’

Service Oriented, Not Sales Oriented

Vikas Pawa of Prudential Hills Real Estate in Tucson, Arizona, has only been in real estate for two and a half years, but has already experienced success that some agents never come close to.

We spoke with Vikas to get his take on what’s happening with the market, and how agents might be able to overcome any hurdles they are facing.

Vikas comes from a family of realtors, real estate investors and developers. So, naturally, when he was faced with a career decision, he felt it was a clear choice to get into real estate.

“Anyone just starting off in real estate can expect to work hard, and deal with new and unfamiliar situations on a regular basis. Just because you may have a website, and maybe signed up for a lead service online to help get more business (like HomeGain), doesn’t mean that you can take a back seat and let it happen. It takes work to see results.”

Vikas adds, “Too many buyers ask me how I’ll get paid for my efforts! They don’t realize that we represent them for free.” Continue reading this post

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Posted by: Jessica Gopalakrishnan on March 14th, 2008 under AgentEvaluator, Success Stories

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No IDX for you! How MLS Boards Can Hinder Agent Success

Written by Tal Ariel who was previously HomeGain’s AIMS (Advanced Internet Marketing Solution) Product Manager.

Many of the agents subscribing to the AIMS program have enjoyed success, some closing as many as five contracts in their first six months.

Some of those who were less successful initially and decided to cancel actually came back after enough time was given for their leads to pan out.

As with any product or idea, there are bound to be obstacles and problems, both for the customer and the provider.

Interestingly, the biggest obstacles thus far with our AIMS product have nothing to do with features, functionality, guarantee fulfillment or customer service.

Rather it has been the MLS boards’ rules and regulations around IDX that often prevent an interested and willing agent from signing up.

Usually this is due to several possible issues:

  • Brokers-only boards – there are the MLS boards that do not allow their agent members to get their own IDX feed from a 3rd party IDX provider. Instead they Continue reading this post
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Posted by: Jessica Gopalakrishnan on January 17th, 2008 under BuyerLink & AIMS, MLS

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No Limits at 2007 NAR Expo?

HomeGain MAXThe approximately 2,000 Realtors® who came by our booth at the 2007 National Association of Realtors® Convention & Expo in Las Vegas, Nevada last week, that’s who!

Thank you to everyone who stopped by the HomeGain booth! It was our busiest and most successful event ever.

We handed out TomTom™ One GPS navigation systems, $50 American Express® gas cards, remote control cars, and, of course, orange gorillas.

Everything except the gorillas fell under our theme “drive your success.”

We met Realtors® who never heard of HomeGain, and who were very excited to hear about how they can receive more traffic with BuyerLink, reach home sellers with AgentView, get 20 guaranteed home buyer leads with AIMS, and market themselves online to home buyer and home seller leads with AgentEvaluator.

It was also NAR’s largest show in history, with a record-breaking 744 exhibitors and 31,000+ attendees.

Were you at the Expo? Were you able to stop by our booth? Let us know what you thought!

What did you like and didn’t like? What sessions did you find most valuable? How was the special guest Bill Cosby and the concert with James Taylor? Continue reading this post

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Posted by: Jessica Gopalakrishnan on November 20th, 2007 under Max, Real Estate Trade Shows

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