Press Call – Q3 2010 Home Prices Survey

Posted by: Jessica Gopalakrishnan on September 24th, 2010

Yesterday we held a live 30-minute call and webinar to discuss the results of the HomeGain 3rd Quarter 2010 Home Prices Survey. The call was attended by a few HomeGain folks, including myself, Ken Yee and General Manager Louis Cammarosano; real estate agents who completed the survey; and real estate reporters and bloggers.

Survey results have been referenced in multiple news sites including ReutersBoston Globe, CNBC, Fox Business, AOL Real Estate, UPI, Baltimore Sun, Inman News, RIS Media, and more.

Highlights of the call:

The survey opens up by showing the disconnect between buyers and sellers (question 1). With homeowners continuing to think that their homes are worth more than their agents’ are recommending (more so than last quarter), it also reflects an unchanged disconnect between Realtors and sellers over the last year (question 2 and 3).

The results show that even though agents may be more realistic in current and future home prices (question 6), sellers are still reluctant to list their home according to the agent’s recommendation (question 4).

However, the end result of what the home sells for shows that sellers are having  to bend to a lower selling price in the end in order to get their homes  sold. (question 5) Real estate agent Concetta Pepenella commented:  “Sellers are in all types of situations that are affecting their  decisions. It depends on their motivation and time frame if they are willing to accept an offer for less than they had hoped for. Some sellers are getting out of a difficult mortgage payment because the household income has change due to job loss. Everyone has a different story. In the end they will be selling lower and buying lower.”

Louis Cammarosano gave clarification to real estate agent David Montgomery who asked about question 5, which indicated that most homes are selling for 5-20% less than the price they are listed at, and whether that reflected price reductions. Louis stated that it reflected the original listing price, and also gave some insight on shadow inventories.

Participating reporter, Steve Cook of Real Estate Economy Watch wrote an article about the survey results, Expectations Rise for Prices to Fall.

See more press calls and HomeGain Radio calls in the HomeGain Media Center.



One Response on “Press Call – Q3 2010 Home Prices Survey”

Tom Purcell

Very Enlightening Survey Post. I have sent the word out thru my social media contacts; real estate and mortgage brokers and agents in Anaheim Hills, Orange County and Cali. You’d think after almost 3 years of recessionary times, Sellers would “Get it”? Utility Value of one’s own home is hard to reconcile with Actual Current Values for many sellers unfortunately Still………

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