HomeGain Opens Virtual Blog School

HomeGain officially opened the virtual doors of the HomeGain Blogging School today. The HomeGain Blogging School will provide Source4Sellers agents with weekly tips on how to best use their HomeGain blogs. Tuition to the HomeGain Blogging School is included in the price of a Source4Sellers subscription.

HomeGain has retained the services of HomeGain Guest Blogger, Joseph Ferrara, of the Sellsius Real Estate Blog to become the HomeGain Blogging School’s first instructor.

Mr. Ferrara, a.k.a. the “Blog Professor”, will be reviewing the blog posts on the HomeGain Agent Blogging Network and providing constructive feedback and tips to HomeGain Source4Sellers agents via a weekly Blog Tip Newsletter.

“For blogging to work, it needs to be done right,” said HomeGain General Manager, Louis Cammarosano. “While there are many useful seminars that teach Realtors how to utilize blogging and social media, the HomeGain Blogging School will provide weekly and often personalized instruction. We are delighted that our customers in the HomeGain Agent Blogging Network will have access to the weekly blogging wisdom of Mr. Ferrara.” read more

Posted by Louis Cammarosano on May 31, 2008 under Blogging and Social Networking, Source4Sellers, Guest Bloggers

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Use HomeGain To Blog

HomeGain Launches the HomeGain Agent Blogging Network

Back in February, Brian Brady famously asked whether real estate agents should use HomeGain or blog.

We can file that one under no longer relevant questions.

Starting today, HomeGain real estate agents can now use HomeGain to blog!

Early this morning we launched a free consumer-facing blogging service for our hundreds of Source4Sellers customers.

The free, bundled Agent Blogs form a part of the HomeGain Blog and are also accessible through HomeGain’s free instant home valuation tool and from HomeGain.com.

HomeGain Source4Sellers agents Profiles and Blogs are featured exclusively in an ad-free environment.

Louis Cammarosano, General Manager of HomeGain, said of the announcement, “The Case Against Blogging has been settled out of court. We have learned through our own efforts that blogging can be a useful marketing tool.”

“Since the success of our agent customers is HomeGain’s mission, we wish to provide them with blogs of their own to supplement the visitors, phone calls, emails and leads that we send them,” Louis continued. “The Agent Blogs offer Source4Sellers real estate agents yet another contact point with potential home buyers and sellers and further lessens the reliance on the lead form as a way of attracting potential prospects.”

Max, the (sub) human face of HomeGain is on a safari holiday in the Volcano National Park in Rwanda visiting distant relatives.

“After what happened when we announced Agent Profiles,” continued Cammarosano, “we decided to play it safe. On the advice of Max’s personal veterinarian, Dr. Wolliz, we arranged to interrupt Max’s motor tour and to send him out of the country. We intend to notify Max of the creation of the HomeGain Agent Blogging Network when he returns, but only while under the observation of Dr. Wolliz.”

In the coming months we will be adding syndicated content to supplement our real estate agents’ blogging efforts.

Real estate professionals interested in joining the HomeGain Agent Blogging Network can claim their Agent Blog by clicking on the “Get Max Results” image to the right under “Product Spotlight”. read more

Posted by Louis Cammarosano on Apr 29, 2008 under HomeGain, Source4Sellers, Max

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HomeGain Invents Agent Profiles

The world changed forever this morning.

Today, HomeGain launched a new feature for its Source4Sellers program, the first in a series of three revolutionary upgrades.

Starting today, real estate agents will have the ability to load their personal profiles, their “Agent Profiles”, right onto HomeGain.

This is the future of real estate marketing. It is also the future of how we will lead our lives and how our grandchildren will lead their lives.

“We are as excited about this groundbreaking feature as we were when we impacted the entire universe when we launched the first instant home valuation tool back in 2000, a tool that launched a few Zimitators,” stated HomeGain General Manager, Louis Cammarosano.

“I was meeting with a few hundred of our product managers the other day,” continued Mr. Cammarosano, “and we were thinking, ‘how can we present our agents’ best foot forward, how can we do something that has never been done before?’

Then it hit us all at once in a collective fit of the type of mass innovation that is common at HomeGain—“Agent Profiles”. read more

Posted by Louis Cammarosano on Apr 10, 2008 under HomeGain, Source4Sellers, Max

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Win Clients Through Perseverance and Customer Service – And Get Full Service Commission

Mary Lou Skowronski is a real estate agent in Southern California with Coldwell Banker Platinum Properties.

She’s been a HomeGain Source4Sellers agent for a few years now. She told me a great story about how she came about working with a new client – a client which was a lead that she received through Source4Sellers, and was able to lock up 3 TRANSACTIONS out of one initial lead – through perseverance, patience and good customer service.

For the past years she’s been committed to investing in marketing and lead generating systems and felt that it would be a long time commitment in order to prove positive results.

When she signed up for Source4Sellers in 2005, she felt like it would be the best shot in the arm that she could get, to reinforce her belief in Internet marketing and client prospecting.

With the efficient use of technology, she is able to market globally on the Internet, to successfully reach home buyers and promote home sellers properties. She feels that working online saves her clients time and money and it enables her to earn a full service commission.

Even in the more challenging situations when it looks like the odds are against you … which brings me to Mary Lou’s story: read more

Posted by Jessica Gopalakrishnan on Mar 29, 2008 under Success Stories, Source4Sellers

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