Archive for the ‘ BuyerLink & AIMS ’ Category

A Snapshot of My Internet Leads

I thought it would be worthwhile to show agents, particularly HomeGain BuyerLink and AgentEvaluator members, some true stats of Internet leads (from one Realtor to another).

stats-leads-analysisMy goal in gathering this data was to discover  home buyer tendencies.  I randomly took 100 of our sales this year to come up with the following stats.

I figured it’s roughly 50% of our sales this year and would be a great sampling.

The main findings were the following:

Average Number of Days to Purchase: 180.5 days

Quickest Sale: 5 days

Longest Sale: 539 days

(Last year we had approximately 20 sales from leads that were from the year 2004.)

Number of Closed Leads with Phone Numbers: 88

Number of Closed Leads with no Phone Number: 12

(This is a tough number to quantify as many of our Agents put the phone numbers in the CRM once they have obtained it.  When I worked on this stat two years ago, we were at 25% of our sales came from leads with no phone number.  I believe we are most likely still around that level.)

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Posted by: Mitch Ribak on July 24th, 2009 under BuyerLink & AIMS, Leads

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HomeGain Members Cite Their Successes With BuyerLink – Up to $1 Million

bl_logoOn Monday, in anticipation of the HomeGain Live Nation Real Estate Forum on August 3rd in San Francisco, HomeGain will recognize several agent and broker members in a press release for their success with the HomeGain’s BuyerLink™ per-per-visit marketing program.

The press release will recognize Mitch Ribak of The eHomes Realty Network and Tropical Realty of Suntree in Florida, Debra Gravelle with RE/MAX Home Team Realty in Washington, Rosemary Mancuso of Keller Williams in Massachusetts, and Ron Petzel of Realty Executives in Florida.

Mr. Ribak is on track to sell 350 homes in 2009 with the help of the BuyerLink marketing program. “BuyerLink has helped me increase my business revenues year after year – it brings in over $110,000 per month,” said Mitch Ribak. “We get double the click-to-lead conversion rate using HomeGain versus Yahoo! and Google. We expect to earn over one million dollars in commissions coming from BuyerLink this year.”

Debra Gravelle stated, “I just calculated that I am now over $50,000 in commission from BuyerLink! That’s amazing considering a $600 a month budget.”

“Since September of 2008 I have spent $5,400 and have made back $72,355 in income just from BuyerLink,” said Rosemary Mancuso. Plus, I have 24 home sales pending. HomeGain’s leads are very high quality and I rely on the traffic they send me.” Continue reading this post

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Posted by: Jessica Gopalakrishnan on July 17th, 2009 under BuyerLink & AIMS

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The Power of Internet Marketing

This month’s Agent Success Newsletter features Debra Gravelle, a Realtor® at Grant County Properties in Moses Lake, Washington. In our exclusive interview with Debra, she discusses the value of trying new online marketing programs, and how her business has skyrocketed in the past six months as a result of finding the right ones.

Listen to Debra’s feature story:

Also read the full story: Continue reading this post

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Posted by: Jessica Gopalakrishnan on October 29th, 2008 under Agent Success Newsletters, BuyerLink & AIMS, HomeGain Radio, Success Stories

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Mitch Ribak Goes Live on the Air

Mitch Ribak went live on the air with the Barry’s on Real Estate Radio USA on Friday to talk about his newly launched 100MPH Marketing software for real estate agents.

For those of you who have been following Mitch’s blog posts here, he’s having an excellent year down in Melbourne, Florida, even in a down market. And he’s not catering to REO’s, foreclosures or short sales.

Listen to Mitch’s radio interview. He also talks about how he’s been able to develop a marketing system that produces high ROI results from the HomeGain BuyerLink program. Continue reading this post

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Posted by: Jessica Gopalakrishnan on August 11th, 2008 under BuyerLink & AIMS

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The Art of Turning Web Visitors into Clients

This month’s Agent Success Newsletter features William “Sean” French of RE/MAX Town Center at Easton in Columbus, Ohio.

After years of trial and error, Sean has a website that captures above average visitors, and business practices and processes in place that are making his business more successful than ever.

Sean French has seen a high ROI from the BuyerLink program that drives buyers to his website – last year he invested $18,000 and saw $75,000 in return!

During our exclusive interview with Sean, he gives advice on the following topics:

  • What a successful website should include
  • Where to send website visitors
  • 4 steps to better qualifying leads
  • How to hit home runs with follow up phone calls

Listen to Sean French’s advice and business strategies:


 

To hear more HomeGain Radio interviews, plus find real estate articles, survey results and more, visit our Media Center!

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Posted by: Jessica Gopalakrishnan on August 6th, 2008 under Agent Success Newsletters, BuyerLink & AIMS, HomeGain Radio

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Do You Truly Understand What a Landing Page Is?

I spent some time today looking at other real estate agent websites and landing pages both of HomeGain clients and in the search engines. I will say that most HomeGain agents are doing it correctly or are close.

However, this email is really for the others who are not doing it right, or if you are marketing on the Internet and still use your home page as your landing page.

It’s amazing to me how many Realtor and Broker websites don’t even try to capture names, emails, and phone numbers. Their [home buyer and seller] visitors come to their websites, use their tools, and then call another agent.

Firstly, do you understand what a landing page is?

I know, some of you might be smirking right now, but there are a lot of people that don’t have any idea what that means. A landing page is the page in which a customer coming to your site lands on.

For instance, if a customer comes to your site from the Internet and when they click on a link they end up on your Continue reading this post

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Posted by: Mitch Ribak on June 3rd, 2008 under BuyerLink & AIMS, Website Strategies

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