Archive for the ‘ AgentView ’ Category

SEO Basics: 3 Tips for Realtors

Search Engine Optimization (SEO) is becoming more important to Realtors® each year. These lesson snippets, provided by Eric Blackwell, Director of Technology with RE/MAX Properties East, will help you understand the importance and how to leverage SEO to your advantage.

Let’s start with the TOPICAL INFORMATION. In seo-google-searchthe SEO business, this is what is known as On Page Optimization. Search Engines index your pages and the only thing that they can see is text so it is important to write/build web pages so that the text is visible to the search engines.

1. Provide QUALITY content.

2. Write search friendly titles for your posts, pages and articles that will attract readers and be something that they will search for. The title will show up on the search engine as a headline and that is what you need to keep in mind.

3. Avoid duplicate content. Why should Google, as the librarians of the internet, keep hundreds of copies of the same book or post or article on the front page? (Hint: They don’t.) When you write on your blogs, be original and unique. It will not only rank better, it will attract more readers.

To get the full lesson and receive the monthly SEO newsletter, sign up for AgentView.

Mr. Blackwell will be hosting a session titled “SEO Is A Team Sport” at HomeGain Live Nation in San Francisco on August 3rd at 2pm. Twitter @homegainnation

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Posted by: Eric Blackwell on July 22nd, 2009 under AgentView, Online Marketing

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Finding Success on a New Frontier

A Realtor’s story about how he went from being a skeptic to a raving fan of blogging, online marketing and HomeGain’s AgentView program

I recently had the pleasure of interviewing image_cropped_hg_radio4Brian Kinkade of Cherry Creek Professionals Realty in Colorado to get his insight about the AgentView real estate marketing program and how it has increased his ability to connect with new clients and expand his business.

Hear our brief HomeGain Radio Clip:

Highlights: Continue reading this post

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Posted by: Peter McCullough on June 27th, 2009 under AgentView, HomeGain Radio

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The Power of an AgentView Real Estate Blog

Questioning whether a real estate blog is worth your time?

Successful blogger, Andrew Duncan of Keller Williams Realty, explains how to utilize the AgentView Blog feature to generate more traffic to your website, increase efficiency within your business, and more!

Hear the HomeGain Radio Clip:

 

Listen to more HomeGain Radio clips

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Posted by: Jessica Gopalakrishnan on May 30th, 2009 under AgentView, HomeGain Radio

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HomeGain Adds Google Street View to its Home Prices Tool

HomeGain, the first website to provide instant home prices, launched Google Street View on its instant home valuation tool this evening.

HomeGain’s instant home values tool is a part of our real estate marketing solution, AgentView.

Users can now “walk” the streets as they check home prices, or search comparative or recent home sales.

The street view maps are available in most major cities across the United States.

You can view the street view maps and connect with a local Realtor by clicking here.

 

 

 

 

 

 

 

 

 

 

 

Louis Cammarosano

homegain.com

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Posted by: Louis Cammarosano on April 30th, 2009 under AgentView, Home Prices, Home Values, HomeGain

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I’m A Raving Fan of HomeGain’s AgentView – Yes, I Admit It!

I started working with AgentView, formerly known as Source4Sellers, mid November 2006.  Since then much has changed with my business model and with AgentView.

My business grew from a fledgling concept to a full team model.  I had started the month before with HomeGain’s BuyerLink.  The traffic from BuyerLink helped build my faith in Internet marketing and build my lead database.  Even then, I knew that HomeGain was very interested in my success and building a true business partnership.

The AgentView product suite continues to develop and is now a full service ad-free solution which highlights and promotes the participating real estate agent.  When I first started with the product, the Source4Sellers solution contained an agent profile and a full CRM with built-in email campaigns.  Now AgentView is so very much more.  Some of the features include:

  • Agent Profile
  • Homes For Sale
  • Home Values
  • Agent Centric Blog
  • Local Information
  • Home Seller Tools

Agent Profile

The AgentView blog offers so much opportunity to help promote the area real estate agent and my Denver real estate website in an ad-free environment. This page is about the agent and their credentials.  The “Have a Real Estate Question for Brian?” is to the right of your contact information as a call to action.

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Posted by: Brian Kinkade on April 22nd, 2009 under AgentView, Technology

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What Good Are Tools If You Don’t Know How to Use Them?

Real estate agents are bombarded daily with offers from vendors—free trials, free blogs, free this, free that. Sounds great. But is it? Not always.

The problem with any product sold or given to real estate agents is, what I call THE MISSING MANUAL. Unlike the bikes I had to assemble at Christmas which had instructions – and still were tough to put together—the tools you get from vendors do not come with a manual of how to effectively use them. At best, you get the basics.

Let’s take blogging, for example. You can get a free blog from WordPress or Blogger and strike out on your own. Or you can pay for a blog at any number of real estate websites. But there are 2 major problems.

1. The blog providers give you virtually no instructions on how to:

  • Set up the blog
  • Post content
  • Add images, video, slideshows, listings widgets, etc. -– Do you know how to use an HTML editor -– Or know what the heck HTML is?
  • Tag your posts (and images) -– did you know that images are indexed by Google?
  • Categorize your posts -– did you know that choosing too many categories actually hurts you?

You have to learn by trial and error. That’s how I learned. It sucked. It took a long time and I made many mistakes, some of which I did not correct until years later — that’s right, years.

2. It takes time for Google to index new blogs.

You can write for months and months before folks can find your posts on Google, i.e. on the first page of Google. Let’s face it, no matter how great your content is, if no one can find it on Google, no one will read it. So you end of toiling without seeing real success and it’s discouraging. You’re likely to quit.

If only someone showed you how to write blog posts to effectively take advantage of SEO (search engine optimization)…………….

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Posted by: Joseph Ferrara on April 7th, 2009 under AgentView, Blogging Tips, Blogging and Social Networking

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