On the Road to Real Estate Blogging

Posted by: Nicole Nicolay on November 27th, 2007

Blogging can help your real estate business! It’s true.

The benefits of real estate blogging are fast becoming more apparent and agreed upon in the industry.

On The Road to Real Estate Blogging

Starting and maintaining a blog can help you create an online presence, become the niche expert for your market area, connect with your sphere, grow your online network, initiate community interaction, and make you a better real estate agent overall.

But don’t blog because I said so, do it because you are excited about sharing your expertise and putting forth the required effort. Understand that you’re not just making a time and money commitment, but a commitment to a blog’s life.

Think long and hard about your niche or concept before just jumping into the blogosphere without direction. Trust me: it’s much easier with a roadmap.

Once you are ready to get started, consider your level of technical ability and how much help you’ll need. Find a blog coach that matches your style of learning. Do you learn best from intensive one on one classes, group workshops or online tutorials?

A blog coach can help you choose and learn your blog platform, create your blog design, and kick-start your content with suggestions for posts.

Not that you can’t learn this all from browsing helpful how-to blogs for hours on end and try implementing it all yourself amidst your daily activities of open houses, listing presentations, showing property, etc.

The point is to get the help you require and know what the road ahead has in store for you! Once your blog is live, start posting! Believe in the information you share. Your fresh content ideas, thoughts, opinions, personality, helpful resources, and more will make your blog a lively destination.

NikNik’s GPS Directions to the Blogosphere

To The Blogosphere

For more information on starting your Real Estate blog, visit:

(1) HelpMyAgent “ Are You Blogging Yet
(2) Real Estate Tomato “Am I Singing to the Choir? Get Your Blog on!
(3) MyTechOpinion “ Ideas for Getting Readers for Your Blog



4 Comments on “On the Road to Real Estate Blogging”

Bill Gassett

There is no doubt that having a Real Estate blog should be an important part of any great Realtors methods of promotion.

Tom Schieber

You’re right on it NikNik – good post.

Brian LeBars

I can’t agree more. This community is more than accepting. Sharing ideas and networking is the future of Real Estate.

Dawn Olson

I agree completely. Blogging seems to be a full time job in its self though, like being a columnist. If I can figure out to get paid for blogging, I might give up the real estate gig. :)

Leave a Comment


For Real Estate Agents

Online Marekting Solutions

For Home Buyers and Sellers

e.g., 1250 S Main St, Burbank, CA or 91506
     Search Foreclosures    Search New Homes    Search Rentals    

Blog Categories

Blog Archives

Real Estate Blogs

Top Articles

Recent Comments

Guaranteed LeadsReferral Lead ProgramListings PackageVisits to your WebsiteFind REALTOR®Homes For SaleHome Values