If your email gets labeled as SPAM, it will not get read.
Many seemingly innocent and time-honored ad words are now considered SPAM words or add high SPAM “points” to filters which decide whether to toss an email. You may be using them in your e-mail subject lines without knowing it. Here’s a little help with that.
There are dozens of dirty words but I chose these as my top 10:
- Free
- Congratulations
- Compare rates
- Great offer
- Order now
- Guarantee
- Amazing
- Increase sales (started by another dirty email)
- Dear friend (or your name)
- Cash
Other SPAM triggers:
- WORDS OR SENTENCES IN ALL CAPS
- Multiple symbols like $$$ “” and !!!
- A toll-free telephone number
- Font size larger than 2+
Other SPAM links here.
Joseph Ferrara is publisher of Sellsius Real Estate Blog.
It is remarkable, rather amusing message
Good point Curtis. It is the old cat and mouse game and the rats keeping finding another way in.
You’re right about that. On the opposite side, however, I have set my spam rules to include certain words that I WANT sent to my spam folder like watches, shoes, cialis, etc. I found that many spammers deliberately mis-spell the word so it gets by my filters.