Author Archive

Is an iPhone Under Your Tree This Christmas?

If you had but one item you could purchase or have someone get for you as that special gift this year, I would highly recommend the Apple iPhone. 

Now hold on a minute, I know it’s got a steep price when you add in the service contract but we are talking about a productivity tool for all you Real Estate agents and Brokers out there.  Keep the receipt and you can take the tax deduction for it when tax time comes around.

What’s so special about the iPhone?  I am going to get to that in a moment. First let me tell you if you were not aware, that the continuation of Technology into the Real Estate world and the adoption by consumers to new ways of doing business continues to accelerate even though the economy is slowing.  The adoption of MOBILITY has hit mainstream with a vengeance.

So too will your need to understand and adapt quickly or YOU WILL lose market share to those that are savvy to catch on before you do.

You already know about blogging, it’s after all the reason why you’re reading this post anyways. If you’re behind the curve on blogging, you still have time to catch up here.  With many new phones on the market this year and in the years to come, broadband access is creeping into these phones and new and faster services along with them.  Providing you with new ways to reach out and touch your prospective clients. 

How? By giving them what they want.  Making sure that your website not only has the latest in Social Networking Tools but that you make sure your data is accessible to mobile platforms like Continue reading this post

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Posted by: Thomas Townsend on December 13th, 2008 under Technology

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New Technology and the Social Forest

As an engineer, avid technology junkie and as my wife likes to say “all around geek”, it is just plain amazing even to me, at how fast our lives are transformed with the ever increasing technology changes that now invoke a major impact on the way we work, and interact with each other on a daily basis.

By now we all know some of the key buzz words like Social Networks, Web 2.0, Blogs, Virtual Tours, Syndication and the impact that video can have to help convey a story to prospective home buyers.

But how do these terms fit into the broader context of a Real Estate agents job function, and how do we see the broader forest for the trees?

The reason I ask the question, is because of the amount of information I consistently observe in Real Estate print media. This information often does not convey the entire message or the message is so confusing that it leads to the very thing that Real Estate agents have been accusing the media of for months now.

Scaring people!

In the case of the latter, it was clients who were not buying, in the case of the former it’s agents that are not fully engaged and embracing the technology changes because of the confusion.

So what do I mean? Well lets’ take this one step at a time. Continue reading this post

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Posted by: Thomas Townsend on April 4th, 2008 under Guest Bloggers, Technology

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