Archive for December, 2008

Blogging Tip: How to Bring Your Community into Your Blog

You are a blogger — a publisher in your own right — and you have the ability to cover all types of local stories. Your goal as a blogger is to involve your community in your blog so that they are encouraged to visit regularly.  Think of yourself as a reporter, out to cover a story.  This provides a wonderful opportunity to connect with people in a non-Realtor way.  

Here are 6 practical tips for “going local” on your real estate blog:

 

 

  1. Attend community events.
  2. Take a lot of photographs.  (Remember to ask permission to take and publish anyone’s photograph.)
  3. Hand out your blog/ business card to everyone you meet, tell them about your blog and encourage them to visit to read about your coverage (yes, they will also see all the other content). Continue reading this post
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Posted by: Jessica Gopalakrishnan on December 20th, 2008 under Blogging Tips

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Happy Holidays From HomeGain

Wishing everyone a safe and happy holiday season. Thank you to all of our readers and may 2009 be a prosperous year!

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Posted by: Louis Cammarosano on December 19th, 2008 under HomeGain

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Holiday Fun For HomeGain

HomeGain celebrated the coming of the holiday season yesterday in the Berkeley Marina. With a beautiful view of the San Francisco skyline and the Golden Gate Bridge, HomeGainers gathered for lunch and holiday festivities, including a fun photo activity (see photos below), an end of year cross word puzzle contest and video shoot  – stay tuned for tomorrow to see the video!

 

From left to right: Dan Jauernig, CEO, Classified Ventures; Louis Cammarosano, General Manager, HomeGain; Tim Fagan, President, Real Estate, Classified Ventures

From left to right: Dan Jauernig, CEO, Classified Ventures; Louis Cammarosano, General Manager, HomeGain; Tim Fagan, President, Real Estate, Classified Ventures

 

HomeGain's Employee Activity Committee (EAC) who organized the holiday party.

HomeGain's Employee Activity Committee (EAC) who organized the holiday party. From left to right: DaMali Ross; Kandice Walls; Janis Suggs; Karina Kirkland; Sarah Choi; Peter McCullough; Man Salazar

  Continue reading this post

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Posted by: Jessica Gopalakrishnan on December 18th, 2008 under HomeGain

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Welcome New Guest Blogger, Kevin Koitz

 

We are pleased to welcome Kevin Koitz of The Koitz Group as our newest Guest Blogger here on the HomeGain Real Estate Blog.

With a degree in Marketing from Stanford University, Kevin has been able to apply “new age” marketing strategies to The Koitz Group’s 20+ years of residential real estate expertise. His early success in the real estate industry speaks to his ability to grasp innovative concepts and apply them first-hand as a Realtor.

As recognized top producers in Long & Fosters “flagship” Bethesda Gateway office ($1B in sales for the past seven years), The Koitz Group focuses on real estate in the greater Bethesda, Maryland area and Northwest Washington D.C.

Stay tuned for Kevin’s first blog post — coming soon!

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Posted by: Jessica Gopalakrishnan on December 18th, 2008 under Guest Bloggers

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New “What If” Feature Added to HomeGain’s Home Values Tool

We launched a new “what if” feature to our instant home valuation tool earlier this evening. The new feature allows users to receive an instant home value estimate. Once the user gets their estimate they can play “what if” and hypothetically add an extra bedroom, bathroom and/or some extra square footage. After entering the “what if” data the user gets a new home value estimate.

HomeGain’s home valuation tool is part of our AgentView offering that features real estate agent profiles, blogs and listings in an advertising free environment. Continue reading this post

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Posted by: Louis Cammarosano on December 16th, 2008 under AgentView, Home Improvement

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Is an iPhone Under Your Tree This Christmas?

If you had but one item you could purchase or have someone get for you as that special gift this year, I would highly recommend the Apple iPhone. 

Now hold on a minute, I know it’s got a steep price when you add in the service contract but we are talking about a productivity tool for all you Real Estate agents and Brokers out there.  Keep the receipt and you can take the tax deduction for it when tax time comes around.

What’s so special about the iPhone?  I am going to get to that in a moment. First let me tell you if you were not aware, that the continuation of Technology into the Real Estate world and the adoption by consumers to new ways of doing business continues to accelerate even though the economy is slowing.  The adoption of MOBILITY has hit mainstream with a vengeance.

So too will your need to understand and adapt quickly or YOU WILL lose market share to those that are savvy to catch on before you do.

You already know about blogging, it’s after all the reason why you’re reading this post anyways. If you’re behind the curve on blogging, you still have time to catch up here.  With many new phones on the market this year and in the years to come, broadband access is creeping into these phones and new and faster services along with them.  Providing you with new ways to reach out and touch your prospective clients. 

How? By giving them what they want.  Making sure that your website not only has the latest in Social Networking Tools but that you make sure your data is accessible to mobile platforms like Continue reading this post

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Posted by: Thomas Townsend on December 13th, 2008 under Technology

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