Archive for November, 2008

A Toast to Our New Guest Blogger

Please raise your glasses and welcome our new blog contributor, Marc Rasmussen.

Marc is a Realtor with Michael Saunders and Company in Sarasota, Florida, with a focus in luxury real estate property investments.

Over the last decade, he has developed an impressive web presence in the Sarasota markeplace through unique marketing strategies via direct mail, advertising, blogging and other Internet verticals. He attracts home buyers, sellers and investors from around the world to his Florida real estate website,

Marc is active with the Real Estate Web Masters (REW) community, ActiveRain and the Sarasota Association of Realtors.

Stay tuned for Marc’s first blog post here on the HomeGain Blog later this week!


Posted by: Jessica Gopalakrishnan on November 25th, 2008 under Guest Bloggers


HomeGain Rolls out License Plate Frames

Today dozens of HomeGainers will hit the road in the San Francisco Bay Area with HomeGain license plate frames.

The HomeGain license plate frames (pictured above) were offered to all HomeGain employees, HomeGain members and friends and family.

You can get your own free set of HomeGain license plate frames by contacting us at

Louis Cammarosano


Posted by: Louis Cammarosano on November 21st, 2008 under HomeGain


The Cost of Internet Success


I know that there are so many of you out there who read this blog and are excited about taking your business to the “next level” by using the Internet. 

Lately, at The eHomes Realty Network, I have been getting a lot of inquiries about the cost to get your Internet business off the ground.  Below are your basic costs to get going.  The marketing program you choose will vary from area to area. 


I’m a big believer in using “template websites”.  There are many choices in custom websites also, but I prefer to put my money into marketing and generating business.  Most template websites are 90% customizable, affordable and already have a ton of generic content.  You can easily spend $10,000 – $20,000 on a custom site. 


Over 90% of the real estate leads we capture at Tropical Realty of Suntree are from people registering to view home listings on our website.  I highly recommend an IDX vendor versus your free MLS providers IDX.   There are multiple IDX companies available.  HomeGain offers an IDX website with their AIMS product. We will be launching our 100MPH Marketing Software in about a month for the state of Florida.  However, it won’t be available nationwide for some time.  I also recommend Their tool is very easy to use, reliable and has a good capture mechanism. 

Pay Per Click

Using pay per click can be very costly if you don’t know what you are doing.  If you are using Google and/or Yahoo!, Continue reading this post


Posted by: Mitch Ribak on November 21st, 2008 under Best Practices, Online Marketing, Website Strategies


Blogging Tip: 7 Ways to Start a Conversation & Engage Your Readers

1. Blog about a news event

2. Ask a question

3. Take a poll or survey

4. Have a contest

5. Have a quiz

6. Write about a controversial subject

7. Solicit comments by email


Blogging Tip courtesy of the HomeGain Blogging School Professor, Joseph Ferrara. To read the full blogging newsletter, sign up for AgentView and the HomeGain Blogging School.



Posted by: Jessica Gopalakrishnan on November 20th, 2008 under AgentView, Blogging Tips


Coming December 4: “Ask The Experts – Strategies for Success in a Turbulent Market”

Join us at HomeGain’s next “Ask The Experts” exclusive phone event live on Thursday, December 4th at 10am Pacific.

You’ll have the chance to interact with the following team of real estate experts:

  • Mitch Ribak, eHomes Realty Network – “Web Lead Conversion Strategies”
  • Alisha Wade, RE/MAX Achievers and Realty One Group – “Advice for Handling Foreclosures”
  • Joseph Ferrara, Sellsius Real Estate Blog – “Getting Leads from Your Blog”
  • Brian Brady, World Wide Wealth Advisors – “Home Mortgage Insight”

Hear strategic advice essential to your success in real estate in 2009 – and have the opportunity to ask the experts questions specific to your own business.

Register today, it’s FREE and full of opportunity

We look forward to seeing you soon!

Click here for the “Ask the Experts” Archive.


Posted by: Jessica Gopalakrishnan on November 20th, 2008 under Ask the Experts


How to Build a Thriving Real Estate Business

How did Andrew Duncan of Keller Williams Realty double his business within two months? By doubling his team, of course!

We are pleased to have Andrew as this month’s Agent Success Newsletter Featured Real Estate Agent.

In our exclusive call with Andrew, he tells us what it takes to build a team and make it function effectively and productively. He describes setting up different functions from customer service to transaction coordination, selecting the right management systems, and using marketing strategies like HomeGain, Craigslist and YouTube.

Listen to Andrew’s sound advice:

Highlighted Quotes From Andrew:

Continue reading this post


Posted by: Jessica Gopalakrishnan on November 19th, 2008 under Agent Success Newsletters, Best Practices, HomeGain Radio, Success Stories


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